Your Favorite Nephew.

William Wayland founded Favorite Nephew in 2010, where he leads teams in developing innovative communication strategies and producing engaging content that connects brands with their audiences to drive measurable business outcomes.

With a deep background in TV and video production, William’s expertise spans the full spectrum of marketing, including websites, blogs, social media, and PR. He takes a fully integrated approach to ensure cohesive and impactful marketing campaigns.

William’s experience includes working with top agencies such as ATTIK, Evolution Bureau, Factory, Foote, Cone & Belding, Hal Riney & Partners, JUMBOshrimp, Mad Dogs & Englishmen, Mercom and Traction.

He has developed campaigns and content for a wide array of high-profile clients, including adidas (Impossible is Nothing), 9Lives (Morris the Cat), AT&T Wireless, Brocade, Clorox, Coors Brewing Company, Dockers, Fairbanks Morse Defense, Glad Trash Bags, Jameson Whiskey, J.M. Smucker, Liquid-Plumr, McCormick Spices, Meow Mix, Milk-Bone, Mitsubishi Power, P90X, Sprint (Spring Guy), SunPower, Taco Bell (Think Outside the Bun), and more.

In addition to his marketing work, William is an accomplished photographer best known for his music, event, and concert photography.