Favorite Nephew Brings Packaged Goods to Life
For over a decade, we’ve helped global brands and startups grow market share, secure shelf space, and connect with consumers in meaningful ways. Our work in consumer packaged goods (CPG) spans brand strategy, product launches, and awareness campaigns — tailored to each brand’s unique positioning and goals.
From brand and product positioning to multi-channel consumer campaigns across TV, print, audio, and social media, we craft compelling narratives that drive trial and loyalty.
Our J.M. Smucker experience includes 9Lives, Meow Mix, Milk-Bone, Milo’s Kitchen, Nature’s Recipe, Pup-Peroni, Canine Carry-Outs, Gravy Train, and Kibbles ‘n Bits.